The first video game that can be prescribed as medicine in the US
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Generous Lab
#GenerousLab is an immersion in the most diverse themes, to enrich the mind and soul with content, ideas and insights.
The virtuality forced by the pandemic and its effects
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Iconic pride LGBTQIA+ campaigns
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Heineken’s empathic campaign during the pandemic
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The importance of purpose for brands
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Consumer behavior changes in times of coronavirus
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Reading tip: human connection and social isolation by WGSN
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How are agencies adapting to the pandemic and new consumer behavior?
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Great post covid19 insights from the “Shifts in the Low Economy” report
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How a toy brand created relevance during the pandemic
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Discover Ariadna®, Alexandria’s online consumer research metodology
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The importance of immersion and ethnography on insights generation
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