{"id":1525,"date":"2020-09-03T12:11:39","date_gmt":"2020-09-03T15:11:39","guid":{"rendered":"http:\/\/www.alexandriagroup.net\/?p=1525"},"modified":"2020-09-03T12:11:56","modified_gmt":"2020-09-03T15:11:56","slug":"consumer-behavior-changes-in-times-of-coronavirus","status":"publish","type":"post","link":"https:\/\/www.alexandriagroup.net\/en\/consumer-behavior-changes-in-times-of-coronavirus\/","title":{"rendered":"Consumer behavior changes in times of coronavirus"},"content":{"rendered":"\n<p>How does the Consumer Insights department of \u200b\u200bcompanies, like The Coca-Cola Company and Kimberly Clark, analyze the intensification and changes in consumption trends during the pandemic?<\/p>\n\n\n\n<p>In the third episode of #PapiroFalado, @Solange Ricoy &#8211; Founder and CEO of Alexandria Group &#8211; has special guests as Meire Merlo &#8211; Knowledge &amp; Insights Director of The Coca-Cola Company Brasil &#8211; and Candice Pomi &#8211; Consumer Strategic Insights (CSI) Latin America to Kimberly Clark and Chairman of the ABA Insights Committee &#8211; for a conversation about how they see possible changes in consumer behavior and how the pandemic has become a catalyst for these trends, leading brands to innovate their traditional research methodologies.<\/p>\n\n\n\n<p>In this #podcast, you discover the implications and proposed solutions to face the changing habits of consumers.<\/p>\n\n\n\n<p>Available on Spotify, play and access the conversation:<\/p>\n\n\n\n<figure class=\"wp-block-embed-spotify wp-block-embed is-type-rich is-provider-spotify wp-embed-aspect-21-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Spotify Embed: Papiro Falado 03: Mudan\u00e7as no Comportamento do Consumidor em Tempos de Coronav\u00edrus\" width=\"100%\" height=\"232\" allowtransparency=\"true\" frameborder=\"0\" allow=\"encrypted-media\" src=\"https:\/\/open.spotify.com\/embed-podcast\/episode\/3dXrYNujyBomKpRDcjL8Ti?si=IuL71UsoTsamvZ9i9bm4eA\"><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>How does the Consumer Insights department of \u200b\u200bcompanies, like The Coca-Cola Company and Kimberly Clark, analyze the intensification and changes in consumption trends during the pandemic? In the third episode of #PapiroFalado, @Solange Ricoy &#8211; Founder and CEO of Alexandria Group &#8211; has special guests as Meire Merlo &#8211; Knowledge &amp; Insights Director of The [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":1784,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[25],"tags":[145,19,146,187,185,134,164,171],"class_list":["post-1525","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcast-en","tag-alexandriagroup-en","tag-branding-en","tag-comportamento-de-consumo-en","tag-consumer-behavior","tag-consumer-insights-en","tag-covid-19-en","tag-tendencias-en","tag-trends"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Consumer behavior changes in times of coronavirus - Alexandria<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.alexandriagroup.net\/en\/consumer-behavior-changes-in-times-of-coronavirus\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Consumer behavior changes in times of coronavirus - Alexandria\" \/>\n<meta property=\"og:description\" content=\"How does the Consumer Insights department of \u200b\u200bcompanies, like The Coca-Cola Company and Kimberly Clark, analyze the intensification and changes in consumption trends during the pandemic? 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